Tag Archives: Bloggers

The ROIs of Influencer Marketing: Tangible and Intangible Benefits

Influencer marketing has grown substantially over the last few years; over 60% of brands – especially those targeted towards millennials – have adopted some form of the modern advertising method. Furthermore, according to Smart Insights, 84% of marketers planned to launch at least one influencer campaign within the next twelve months. Companies that have yet…

Get Paid to Blog: Ads & Affiliate Marketing

When you first start a blog, revenue is on your mind, albeit at the back of it. More often than not, a blog stems from sheer passion for writing and documenting what you love, whether it’s fashion, beauty, food, travel, or lifestyle. A following – should that be what you’re looking for – typically comes…

The 5 Most Important Things to Include in Your Media Kit

When it comes to monetizing your blog, there are few tools as important as a media kit. To clients, it is your elevator pitch; it presents who you are and what you can do for them in one neat package. To publications, it is a resource to pull from. The media kit is an optimal…

Last Minute Gift Guide

December’s crept up on us quickly and quietly. We’ve been so busy at Sidebuy we’ve hardly had time to start our holiday shopping, and we’re sure some of you feel the same way! If you’re like us – having put off thinking about your impending gift swaps and feeling the pressure of the time crunch…

Influencer marketing by industry: home decor

Fashion may have the largest appeal to influencers and audiences alike, but home decor and furniture surely come in a close second. A good indicator is the number of home decor shows followed by millions of viewers who love to watch what tips and tricks are used to shape a beautiful room or home makeover. Suddenly the hosts of…

Influencer marketing for brick & and mortar store

The variety of marketing tools available nowadays is staggering. As more and more of our lives develop online, marketing strategies mirror that trend in an attempt to capture that aspect. Online shopping takes advantage of the same concept, with retailers focusing their energy on developing their e-commerce sites. But digital marketing is not limited to promoting online shopping, there are actually…

10 tips for bloggers who participate in influence marketing

Influencer marketing made it possible for bloggers to harness the power of their followers and get good revenues based on their reach, topics and quality of content. This type of marketing tool is still in its infancy, and procedures and strategy are far from being standardized, but from our experience of working with bloggers, we…