Category Archives: influencer marketing

$20 Million Dollar Condos Sold with the Help of Influencers Marketing | Why The Real Estate Industry Needs Social Media Influencers

Real estate is one of the most lucrative industries in Vancouver accounting for over $2 billion revenue for the government just in the previous year. As with any hot industry, advertising becomes paramount since the competition rises amongst the companies and realtors who want to get a piece of this pie. Recently, one of the…

Five Influencer Etiquette Rules for Successful Partnerships

Influencer marketing is on the rise, and it is one of the most talked-about & somewhat controversial topics in marketing these days. The rate of influencers for sponsored content, disclosure policies, bot followers, and performance metrics are still not clear-cut when it comes to brand-influencer partnerships. There are still no universal rules or guidelines to…

IDS Embraces Sustainability Without Compromise

The Interior Design Show Vancouver (IDS) this weekend offered an abundance of design-centric enthusiasts who came together to represent the Pacific Northwest design community. The exhibition was an eclectic mix of local start-ups and artists to industry leading brands and world-class designers. While the range of exhibitors was pleasantly diverse, pulling from realms of fashion,…

Guest Post : 5 reasons Why Influencer Marketing is the Best Choice for Brands

Guest Post by Blogger Raji Writes Influencer marketing is a form of marketing in which focus is placed on influential people rather than the target market as a whole. It identifies the individuals that have influence over potential buyers and those who are users of the brand and anchors marketing activities around these individuals.

5 Tips Bloggers to Reach Out to Brands & Stand out

Anyone who’s on the same boat wondering: “I’ve got all this content, social outreach, and passion, but no brands are reaching out to me.” Don’t be alarmed! Analysis from Infusionsoft.com states that in 2016, the number of social media users was 2.1 billion, and will continue to rise to 2.5 billion by 2018. What does…

The ROIs of Influencer Marketing: Tangible and Intangible Benefits

Influencer marketing has grown substantially over the last few years; over 60% of brands – especially those targeted towards millennials – have adopted some form of the modern advertising method. Furthermore, according to Smart Insights, 84% of marketers planned to launch at least one influencer campaign within the next twelve months. Companies that have yet…

Live Streaming will be huge for marketers

It’s no secret that Live Streaming is about to shake up the social media marketing game, if it hasn’t already. Though hardly a new concept, broadcasting in real time has largely improved due to technology’s growth over the years, namely mobile, camera quality, and broadband speeds. Since Twitter’s acquisition of Periscope in 2015, other social…