All posts by Sidebuy Marketing

For Bloggers | 5 Rules of Collaboration

Brand partnerships with social influencers are on the rise. They realize the effective and authentic connection these bloggers have with their audiences. Now that you’ve created a rock solid media kit from scratch, reached out to your favorite brands, and landed your first proposition, it’s time to come up with a dynamite strategy to manage…

5 Tips Bloggers to Reach Out to Brands & Stand out

Anyone who’s on the same boat wondering: “I’ve got all this content, social outreach, and passion, but no brands are reaching out to me.” Don’t be alarmed! Analysis from Infusionsoft.com states that in 2016, the number of social media users was 2.1 billion, and will continue to rise to 2.5 billion by 2018. What does…

Are Awards Shows Becoming Less Relevant in Today’s Increasingly Digital World?

This month, Frank Ocean broke the internet with his response to criticism from Grammy producers, resulting in his (and likely many others’) boycott of the awards show. “Winning a T.V. award doesn’t christen me successful,” the musician posted to his Tumblr page, “Believe the people. Believe the ones who’d rather watch select performances from your…

Why Have a Media Kit for Fashion Week?

With the growth of influencer marketing, it’s just as important to have your media kit set up for Fashion Week as it is to look the part and exchange business cards. Runway shows, parties, and other glamorous events aside, the networking opportunities presented in New York, London, and Paris are unprecedented, especially for bloggers. Here’s…