Challenges of Real Estate Marketing and How Lifestyle Influencers Are the Answer

With the ever-increasing digital channels to empower buying and selling in the real estate industry, only the players who are ahead of the curve will have the means to compete and get a piece of this lucrative pie. In our previous post, we touched upon why the real estate industry needs influencers to effectively reach…

Sidebuy Influencer Feature | Candy Washington

At Sidebuy, we are always on the lookout to discover inspiring content creators and influencers who are openly and authentically sharing their unique voices. Today, we are putting the spotlight on a truly inspirational influencer, blogger and actress Candy Washington who is discussing her experience as an influencer and sharing some tips for those who…

How to Boost Social Media ROI Through The Power of Influencers | Sidebuy’s Interview with Shane Barker

Shane Barker is a digital marketing consultant and an influencer marketing expert, featured in numerous publications including Forbes, Huffington Post and Inc., who has been helping brands for almost two decades with their marketing initiatives. Today, he is sharing with us his insight on the impact of leveraging influencers to boost brands’ return on social…

$20 Million Dollar Condos Sold with the Help of Influencers Marketing | Why The Real Estate Industry Needs Social Media Influencers

Real estate is one of the most lucrative industries in Vancouver accounting for over $2 billion revenue for the government just in the previous year. As with any hot industry, advertising becomes paramount since the competition rises amongst the companies and realtors who want to get a piece of this pie. Recently, one of the…

Five Influencer Etiquette Rules for Successful Partnerships

Influencer marketing is on the rise, and it is one of the most talked-about & somewhat controversial topics in marketing these days. The rate of influencers for sponsored content, disclosure policies, bot followers, and performance metrics are still not clear-cut when it comes to brand-influencer partnerships. There are still no universal rules or guidelines to…

Sidebuy Influencer Feature | Annabelle of Mixed Hues

Check out our interview with Annabelle, the creative influencer, behind Mixed Hues: Sidebuy: Please share a bit about yourself and your blog: Annabelle: “My blog lies at the intersection of fashion and feminism, two very large parts of my identity. I launched it on January 1st of this year as my New Year’s resolution and…

Give Guatemala: Fashion That Gives

In our previous two blog post posts, we’ve been showcasing some of our favourite¬†brands that are leveraging creativity to offer sustainable products without¬†compromising uniqueness, aesthetics and quality. In this post, we are featuring another local favourite that is¬†implementing sustainable practices not just in their offerings, but also to improve the lives of the people that…